Adventures in Lawyer Advertising: Battle of the Hammers
Three different personal injury lawyers have branded themselves “The Hammer.” Who should win the rights to the title?
Three different personal injury lawyers have branded themselves “The Hammer.” Who should win the rights to the title?
Think back to the long gone days of 2006. In the pleasing sepia-tones of your memories, you can see a booming job market, Johnny Depp and Keira Knightley, and a time when Barack Obama was a random black dude who made a good speech that one time. This is the world of Tom “The Hammer” […]
Most law firms, big and small, that have adopted AI are making the same mistake: they bought a tool for their lawyers and called it a strategy.